The Product Manager and the Art of Pricing: Moving from “best guess” to data-driven practices – Part 1
Guest Post by Sagy Gulinka Part I – Quantitative Tools Pricing is one of the critical and complex processes in a company. Complexity stems from
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Guest Post by Sagy Gulinka Part I – Quantitative Tools Pricing is one of the critical and complex processes in a company. Complexity stems from
One of the most challenging tasks of product mangers is to set the target price for their products. This task is even more challenging as there
When we discuss a product manager’s responsibilities we discuss it in terms of Product Strategy, Product Definition, Product Achievement (engaging the development process) and Product
Product Managers need to be good at understanding the value the product generates to the customer. Product value to the customer should grow over time.
Sometimes, Product Management is about making your dreams come true. As a Product Management expert, I am always searching for examples of places where product
Hi-Tech companies need to innovate at all times. Technology is changing constantly, and if you don’t innovate, you stay behind. We all know this is true.
Today, more and more products are offered as Software as a Service (SaaS). Is the product managers’s job the same for SaaS offering, or is
Practical Product Strategy should highlight the following steps So what is Practical Product Strategy? Strategy is a big word, huge… sometimes a little intimidating. Think
Product Management Dilemma: Are product decisions intuitive or should product decisions be based on a structured rational process? Is Product Management an art or a
Business and technology, the one function that needs to know the customers and the value we bring to them. You are a Product Manager in