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Part II – Qualitative Tools In Part I of “The Product Manager and the Art of Pricing” I described the importance of exercising data-driven practices
Guest Post by Sagy Gulinka Part I – Quantitative Tools Pricing is one of the critical and complex processes in a company. Complexity stems from
One of the most challenging tasks of product mangers is to set the target price for their products. This task is even more challenging as there
When we discuss a product manager’s responsibilities we discuss it in terms of Product Strategy, Product Definition, Product Achievement (engaging the development process) and Product
Product Managers need to be good at understanding the value the product generates to the customer. Product value to the customer should grow over time.
Hi-Tech companies need to innovate at all times. Technology is changing constantly, and if you don’t innovate, you stay behind. We all know this is true.