Product Management and The Cyber Revolution

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Product Management and The Cyber Revolution

Do you read books?

I was at Tel-Aviv University today.  In the Social Sciences Library they are giving away books.  Giving away books for free!

It made me realize books are dying.  Libraries as we know them are fading away.  One day your grandchildren will come to visit and they will look at your books and ask “…hey, what’s this?”  What will you say?  Will you tell them that for thousands of years this was knowledge, wisdom, education?

Go to your book shelf, take a book, feel its weight, smell it.  Then realize that we are the last generation that will experience books in this way.

The world will never be the same again.

In the Product Management course, I try to explain that we are going through a revolution, a cyber-revolution.  How is this going to impact your product?

What products are in danger?  Think how fast things are changing.  Remember voicemail?  Remember Comverse?  Remember older Cellphones?  Remember Nokia?   Remember sewing machines?  Remember the typewriter?

What is next?  What does the future hold for telecom?  What will happen to traditional Billing Systems?  What will be of the computer desktop? Will they survive, and where will Amdocs, Ericsson and Microsoft be in 10 years?

In the meantime – go smell your books.

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